Wright Mature Market Services
3302 North Alder Street
Tacoma, WA 98407

P|F 253-241-4298

As part of Steve Wright's presentation at NIC Program, he and several leading experts in the industry collaborated on and collected key data on sales and marketing metrics for the assisted living, independent living and CCRC Industries.

Market Services

Our Three Key Areas of Expertise

Start-up and Turnaround Sales and Marketing

Start-up and Turnaround Sales and Marketing
Reinvention and repositioning of troubled communities
Sales and marketing audit solutions
Market analysis and market opportunities
Training/benchmarking for success
Feasibility analysis of market area
Assist smaller or start-up organizations build their sales and marketing corporate structure

New Project Development

Creation of the right product, mix and amenities for the market
Pricing metrics analysis
Creating true competitive advantage
Identifying trends and resources in creating the right services and programs
Pre-marketing sales and marketing strategies
Recommendations for key partnerships and collaborations
Use of aging in place technologies and care

Information Resources

Workshops and web seminars
Workbook tools for referral source marketing and sales
Design of product, positioning and branding of community
Keynote speaking on key trends in mature market housing and services
Collaboration with designers and architects in creating successful senior housing spaces

What Should Sales & Marketing Experts be Acheiving in these Tough Times

As part of Steve Wright's presentation at the NIC Program, he and several leading experts in the industry collaborated on and collected key data on sales and marketing metrics for the assisted living, independent living and CCRC Industries.

Download Results

Four Reasons Why Your Feasibility Study is Flawed

Your feasibility study tells you what a 5 percent penetration rate is! Big deal. Unfortunately if that is about all it tells you then you are missing today's market dynamics. Read about what you should be looking and asking for in a market analysis.

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